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What is User Flow? A Complete Guide to User Flows for Beginners

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In order to create a great user experience, you need to know how your users flow through your product. By understanding user flows, you can identify and fix any points where users get lost or confused. This guide will teach you everything you need to know about user flows, from understanding the different types of flows to creating and analyzing your flows. So, let's get started!

What is a user flow?


The purpose of a user flow is to help you understand how users move through your app or website, identify any potential bottlenecks, and determine where you need to make changes to improve the user experience. User flows can be helpful for both new and existing apps and websites and can be used at any stage of the design process.

There are several types of user flows. Below is my knowledge of the different types:

Task Flow

by Jarek Ceborski

Task Flows are often parts of a more significant User Flow that show a single task performed by the user. The task flow will not display the entire solution flow but focuses on that one task and shows the way to completion.


by Phil Goodwin ◒

Wire flows are like blueprints for digital screens and touchpoints - they allow the team to understand how users will interact with the application. They provide all the information necessary to proceed with development and save time when changes need to be made.

UI flow

UI flows help you imagine how your users navigate your application. It's lightweight, allows for quick iteration, and is easy to understand for non-technical team members.

User flow

by Den Klenkov

User flows are essentially a visual script of your product. With these, you can map out the specific interactions and paths each user will take to reach their goal. This mapping helps designers better understand how to design a site's UI and UX (user interface and user experience) to meet those goals.

Why is user flow important?

User flows are important for a number of reasons.

First, they help you visualize the user's experience and how they move through your app or website. This information is essential for identifying potential pain points and trouble spots. 

Second, user flows help you track the user's progress through your app or website. You can use this data to identify where users are getting stuck or dropping off and make the necessary changes to improve the experience. 

Finally, user flows can help you test and validate your design assumptions. By seeing how users interact with your design, you can make sure that your assumptions are correct and that the design is effective.

How to create a user flow?

by Egor Kosmachev

A user flow diagram illustrates how a user moves through your website or app. It can help you identify potential pain points or areas where users might get confused. To create a user flow, you'll need to start by mapping out all the different steps a user takes to complete a task. 

Once you have that figured out, you can start to add in more detail, like what buttons or links users might click on and what text they might see. By creating a user flow, you'll see at a glance how well your website or app is working and where you need to make some changes.

How to map user flows?

by Jason Bradley

The best way to start is by mapping out your user flows. This can help you visualize how the user moves through your app or website. You'll want to consider all the steps the user might take and how you can make each step as smooth and easy as possible. 

Don't forget to think about potential stumbling blocks or pain points and how you can address them. Another key part of user flows is determining your sign-up or purchase process. What steps are involved, and how can you make it as easy as possible for the user? A clear understanding of your user flows will help you create an amazing experience for your users, which is a key part of success!

Examples of user flow

User flows are a key part of the design process and can be used in various ways. For example, you can use them to plan your app's or website's overall structure or to help you design individual screens and pages. You can also use them to test different user scenarios and track the user's progress through your app or site. 

As you can see, there are plenty of ways to use user flows—so why not try them? This article will explain everything you need to know about user flows, from their history and purpose to the different types you can create. Using a simple example, we'll also show you how to create and implement your user flows.

Best practices when designing a user flow

by Jakub Wojnar-Płeszka

When it comes to designing a user flow, there are a few best practices to keep in mind. First and foremost, always start by understanding your users and their needs. 

What are they trying to accomplish? What are their goals? Once you know that, you can start designing a flow that will help them achieve those goals. Another key element of user flow is clarity. Make sure your steps are easy to follow and understand.


The layout and design of your flow should be visually appealing and easy on the eyes. And lastly, always test your flows with real users to get feedback and make sure they're working as intended.

How to start creating user flows?

The best way to start creating user flows is by mapping the user experience. What are the key steps that the user takes to complete their desired task? Draw a simple flowchart of these steps, and then expand on each one in more detail. 

If you're working with a team, get everyone on board and create the user flows collaboratively. This will help ensure that everyone has a shared understanding of the product and the user's experience.

User flow process

by Markéta Švidrnochová

The user flow process is all about understanding how your users interact with your product. By understanding their journey, you can design a product that makes their experience as smooth and easy as possible. It's also a great way to troubleshoot any potential problems. 

There are a few key steps to the user flow process: 

1. Identify your user types. 

2. Understand your user's goals

3. Map out the user's journey. 

4. Identify any pain points or friction points. 

5. Design solutions to the pain points. 

6. Test the solutions.

Why do we use user flows in UX design?

In order to design effective user flows, you first need to understand why they're used in UX design in the first place. Put simply, user flows to show how users move through a product or system. They help you visualize the user's experience and how they interact with your design. This information is incredibly valuable when it comes to identifying any potential pain points or areas where users might get stuck. Armed with this information, you can then start to make changes that will improve the overall user experience.

User flows are extremely useful if you need to:

  • Create an intuitive interface

  • Evaluate existing interfaces

  • Present your product to clients or colleagues

Define the elements of your user flow

by Hale Koksal

The first step is to define the key elements of your user flow. This typically includes the starting point, endpoint, and any specific actions or steps. Once you have a clear understanding of these, you can start mapping out the user journey in more detail. Remember to keep your target audience in mind and design for their needs and wants. 

For example, if you're designing a flow for a new shopping app, think about what users would want to do when they open the app for the first time. What are their goals? What are the key steps they need to take to achieve them? Break down each step in as much detail as possible, and always test your designs with real users.


A user flow is a visual representation of how a user interacts with a website or app. By creating and mapping out user flows, you can better understand how users move through your product and identify areas for improvement. In this guide, we'll go over what user flows are, why they're important, and how to create and map them. We'll also provide several examples of real-world user flows. Thanks for staying tuned.

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